王洪｜浙江农林大学｜学者主页

2026

Advancing design evaluation: AI agents, multimodal integration, and human-computer collaboration

Chao Liang, Hanyi Xv, Hong Wang, Bingyang Xi, Mengling Mao, Siyu Liu

International Conference on Mechanical, Engineering, and Interaction Design (ICMEID 2025)

DOI

2026

A Study on Multi-Dimensional Evaluation of Product Design Based on AI Agent and Multi-Criteria Decision-Making - A Case Study of Red Dot and If Design Award Winners

Chao Liang, Hanyi Xv, Hong Wang, Bingyang Xi, Mengling Mao, Siyu Liu

2026 International Conference on Intelligent Engineering and Next-Gen Healthcare Systems (IEHNS)

DOI

2026

2014-2024 Smart Office Product Design: A Comprehensive Review

Hong Wang, Hanyue Wu, Bingyang Xi

2026 International Conference on Intelligent Engineering and Next-Gen Healthcare Systems (IEHNS)

DOI

2026

Research on the application of AIGC in generating design patterns for high-quality stationery

Hong Wang, Chao Liang

International Conference on Mechanical, Engineering, and Interaction Design (ICMEID 2025)

DOI

2026

CMF Design of Smart Bracelet for Perceptual Needs of Users

Hong Wang, Hanyue Wu, Bingyang Xi

2026 International Conference on Intelligent Engineering and Next-Gen Healthcare Systems (IEHNS)

DOI

2026

Artificial intelligence and design thinking in education: integration, applications, and future directions: a systematic review

Chao Liang, Mengling Mao, Hong Wang, Bingyang Xi, Hanyi Xu, Siyu Liu

International Conference on Mechanical, Engineering, and Interaction Design (ICMEID 2025)

DOI

2026

Research on the Revitalization of Intangible Cultural Heritage from the Perspective of Digital Design

Xiaoxun Xie, Hong Wang

2026 International Conference on Intelligent Engineering and Next-Gen Healthcare Systems (IEHNS)

DOI

2025

基于AIGC的良渚神人兽面纹在家居产品中的创新设计与活化应用

于亚楠，王洪

《包装工程》

DOI

2023

Russian painting of the romantic era in modern Chinese art: experience of study and interpretation

Hong Wang

ДЕКОРАТИВНОЕ ИСКУССТВО И ПРЕДМЕТНО-ПРОСТРАНСТВЕННАЯ СРЕДА. ВЕСТНИК МГХПА

DOI

2021

包装设计专业运用SCAMPER技法的图形创意课程教学分析

罗爽爽，王洪

《创新创业理论研究与实践》

2017

山海经壁饰设计——中国传统文化之山海经与纤维艺术的融合

沈玉莲，王洪

《包装世界》

2015

w&y系列茶文化布艺衍生设计作品

王洪，于亚楠

《包装工程》

DOI

2012

软装设计文化传达的传播学思考

王洪，刘杰

《山东工艺美术学院学报》

2012

气场——广告摄影的灵魂——品牌定位与审美心理在广告摄影的气场中的作用与营造

王洪

《大众文艺》

2011

摄影中的主观表达——A·施蒂格里茨的摄影观对当代观念摄影的影响

王洪

《大众文艺》

2011

图形创意设计的视觉理念

王洪

《大众文艺》

2002

中国民间美术浅论

王洪

《上海艺术评论》

2002

视觉传达设计中的新民族化图形

王洪，邵屏

《出版与印刷》

王洪

精选作品

期刊论文

Advancing design evaluation: AI agents, multimodal integration, and human-computer collaboration

A Study on Multi-Dimensional Evaluation of Product Design Based on AI Agent and Multi-Criteria Decision-Making - A Case Study of Red Dot and If Design Award Winners

2014-2024 Smart Office Product Design: A Comprehensive Review

Research on the application of AIGC in generating design patterns for high-quality stationery

CMF Design of Smart Bracelet for Perceptual Needs of Users

Artificial intelligence and design thinking in education: integration, applications, and future directions: a systematic review

Research on the Revitalization of Intangible Cultural Heritage from the Perspective of Digital Design

基于AIGC的良渚神人兽面纹在家居产品中的创新设计与活化应用

Russian painting of the romantic era in modern Chinese art: experience of study and interpretation

包装设计专业运用SCAMPER技法的图形创意课程教学分析

山海经壁饰设计——中国传统文化之山海经与纤维艺术的融合

w&y系列茶文化布艺衍生设计作品

软装设计文化传达的传播学思考

气场——广告摄影的灵魂——品牌定位与审美心理在广告摄影的气场中的作用与营造

摄影中的主观表达——A·施蒂格里茨的摄影观对当代观念摄影的影响

图形创意设计的视觉理念

中国民间美术浅论

视觉传达设计中的新民族化图形

研究方向