Ji-Jiao Zhang, Lu Ni (2026). The “Traditional-Modern” Transformation of Time-Honored Enterprises in the Internet Society from the Perspective of Enterprises Anthropology. International Journal of Business Anthropology.DOI
Ji-Jiao Zhang, Zixiang Zhou (2025). Thick Power: the adaptations of Journey to the West and the interaction between the Chinese youth and Black Myth: Wukong from the perspective of Cultural Empowerment Theory. International Journal of Anthropology and Ethnology.DOI
Ji-Jiao Zhang, Xiao-Chen Hou (2025). From “Cold Resource” to “Hot Industry”: A “Structure-Function” Analysis of the Formation of Ice and Snow Industry. International Journal of Business Anthropology.DOI
Li-Jun Liu, Ji-Jiao Zhang (2025). The Construction and Development of Cultural Heritage in Cultural Tourism Performances: Perspectives of Neo-classical “Structural Functionalism”. International Journal of Business Anthropology.DOI
Ji-Jiao Zhang, Shan Liu, Lin Yang (2024). The “Umbrella Society” and the Emergence and Development of Modern Enterprises During the Self-Strengthening Movement in China. International Journal of Business Anthropology.DOI
Ji-Jiao Zhang, Yue Wu (2023). Chinese anthropology and ethnology: the fifth way of anthropology and ethnology in the world. International Journal of Anthropology and Ethnology.DOI
Ji-Jiao Zhang, Yue Wu (2022). Theoretical exploration of Chinese anthropology and ethnology: the road to construct the Chinese School. International Journal of Anthropology and Ethnology.DOI
Ji-Jiao Zhang, Yang Li (2022). Network Society and Enterprise Management Reforms: A Fieldwork Study in Daoxiangcun Group Co. Ltd. International Journal of Business Anthropology.DOI
Yanyan Qiao, Zhengli Song, Ji-Jiao Zhang (2020). An Analysis of the Relationship between Religious Belief and Self —An Empirical Research Based on Self-construct and Selfesteem of Jingpo. Psychology of China.DOI
Ji-Jiao Zhang (2019). New functionalism: rejuvenating historical and cultural heritage through urban revival. International Journal of Anthropology and Ethnology.DOI
Jijiao Zhang (2019). China's Urban Migrants: The Role of Ethnic Enterprises and Entrepreneurs. International Journal of Business Anthropology.DOI
Jijiao Zhang (2018). Cultural Preservation and Urban Development: Case Studies on Chinese Old Brand Enterprise. Global Economic Review, Vol. 470, No. 10.DOI
Ji-Jiao Zhang (2018). Beehive society: a new concept for observation of China’s social-economic transformation. International Journal of Anthropology and Ethnology.DOI
Ji-Jiao Zhang, Jian-Wen Wei, P. Yin, Li Huang (2018). A New Perspective of Theories and Policies on Nationalities: Transition from Nation-State to State-Nation (Perspektif Baharu Teori dan Polisi tentang Nasionaliti: Transisi dari Nation-State kepada State-Nation). Journal of Chinese Literature and Culture.DOI
Ji-Jiao Zhang (2015). A Top-down Perspective:An Analysis on City Competitiveness,Old Commercial Streets and Time-honored Brands.
Ji-Jiao Zhang (2015). A New Perspective to Observe Market Transformation in China:The Umbrella-type Relationship between Local Government and Time-honored Enterprises.
Ji-Jiao Zhang (2013). The Relationship between Enterprise and Government Case Study on Two “Chinese Old Brand†Companies (Heniantang, Tongrentang). Journal of Chinese Literature and Culture.DOI
Ji-Jiao Zhang (2013). The Shanghai Expo as a Nation-Owned Enterprise: A View from Enterprise Anthropology.
Ji-Jiao Zhang, C. D. de Wenden, Myrna Giovanella (2013). Le système du Hukou.
Ji-Jiao Zhang (2012). Strengthen Folk Psychology’ Researches, Promote Chinese Psychological Science: Introduction to Special Section for Proceedings of Folk Psychological Researches.
Jijiao Zhang (2009). The "Success Cases" from the Perspective of Enterprise Anthropology——Interviews of the 28 Overseas Chinese Businessmen and Managers in Malaysia and the Analysis of Their Cases. Yunnan xueshu tansuo.
Jijiao Zhang (2009). A Case Study of the Anthropology of Business and its Related Application.
Jijiao Zhang (2007). Chinese Urban Migrants'Employment Situation in Malaysia:An Analysis Based on the Fieldwork in Malaysia in 2005. Overseas Chinese History Studies.