Yuting Tao, Derong Lin, Honggen Xiao, Ying Hou (2026). The asymmetric matching effect between destination gender and influencer gender: The role of virtual and real influencer endorsements. Tourism Management, Vol. 113.DOI
Yuting Tao, Tingting (christina) Zhang, Derong Lin, Zhen Guo, Xie Zeng, Lei Wedge (2026). Eco-persuasion 2.0: The green messaging power of virtual vs. human influencers in hospitality. International Journal Of Hospitality Management, Vol. 133.DOI
Yingying Chen, Zhao Shi, Derong Lin, Rakesh Gupta (2026). Adaptive engagement in smart tourism: a context-sensitive multi-condition model for older adults. Journal of Hospitality and Tourism Technology.DOI
Shasha Cai, Nashan Yang, Derong Lin (2025). Asymmetric effects of world heritage site inscription on regional tourism economies: new evidence from propensity score matching. Journal Of Heritage Tourism, Vol. 200, No. 50.DOI
Shasha Cai, Derong Lin, Honggen Xiao (2025). The collision of tradition and fashion: How anthropomorphizing museum exhibits influences cultural inheritance. Tourism Management, Vol. 109.DOI
Derong Lin, Zhao Shi, Haemi Kim, Hailin Qu (2022). Customer verbal aggression and employee service sabotage: The mediating role of perceived discrimination. International Journal Of Hospitality Management, Vol. 107.DOI
Min Shao, Derong Lin (2021). A Study on How the Five Senses Are Affected When Tourists Experience Towns with Forest Characteristics: An Empirical Analysis Based on the Data of Fujian, Guangdong and Sichuan in China. Sustainability, Vol. 13, No. 15.DOI
Feng Cui, Derong Lin, Hailin Qu (2018). The impact of perceived security and consumer innovativeness on e-loyalty in online travel shopping. Journal Of Travel & Tourism Marketing, Vol. 35, No. 6.DOI
Jingjing Liu, Peter Nijkamp, Xuanxuan Huang, Derong Lin (2017). Urban livability and tourism development in China: Analysis of sustainable development by means of spatial panel data. Habitat International, Vol. 680.DOI
Jingjing Liu, Peter Nijkamp, Derong Lin (2017). Urban-rural imbalance and Tourism-Led Growth in China. Annals Of Tourism Research, Vol. 64.DOI